About the Disney Institute
Once upon a time, a man named Walt Disney introduced Mickey Mouse to the world. That simple action has lead to the development of Disney's multibillion dollar empire featuring websites, theme parks, vacation services, clothing, baby food, jewelry and even vitamins. The Disney Institute is the educational branch of the company that focuses on professional development and external training.
The roots of the institute can be traced to former Disney CEO Michael Eisner. Under his orders, Disney opened a resort and learning center that was meant to provide an alternative to the traditional family vacation. The venture was not as lucrative as hoped and eventually the learning campus was closed down, converted to the "Disney's Saratoga Springs Resort and Spa" and the knowledge of the former staff compiled into a book entitled Be Our Guest, Perfecting the art of customer service. The information from that experience help lead to the creation of the current Disney Institute in 2000.
Now the Disney Institute focuses its energy on educational programs teaching the Disney way of business to multiple industries. General dentistry is just one profession that can benefit from learning the 'the business behind the magic’ via seminars, workshops and presentations.
Institute Topics
In order to be a skilled dentist, professionals in the field must learn how to treat cavities, apply fluoride and flawlessly implement cosmetic dentistry procedures. The Disney Institute does not dare address such complicated issues and instead offers courses in customer service, building brand loyalty, teaching leadership skills and other behaviors to ensure business success. Sometimes individuals are able to attend as guests courtesy of company outings while others may join on their own through public or private programs offered directly by the Disney Institute.
There is no arguing that dentists who complete the appropriate Disney Institute classes will provide you with an exceptional customer service relationship, but they are not the only dental care professionals up to the task. Individuals interested in finding a dentist boasting exceptional customer service skills can rely on 1-800-DENTIST to simplify the task of finding such an expert.