1-800-DENTIST® on HBO’s Hit Series True Blood


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1-800-DENTIST® on HBO’s Hit Series True Blood

Los Angeles, CA – August 31, 2011 – 1-800-DENTIST®, the dental profession’s largest patient lead-generation company, made a special “guest appearance” on the August 21 and 28 episodes of HBO’s Emmy®-nominated TV series, True Blood.

1-800-DENTIST® provided True Blood with an exhibit booth for a scene taking place at the Festival of Tolerance rally for vampire rights, as well as a variety of signs offering vampires services like “fang whitening” and “discounts for vampires over 1,000 years old.” The driving theme behind the Los Angeles-based dental marketer’s tongue-in-cheek campaign was “We have a stake in your dental health.” 1-800-DENTIST’s signage appears in the episodes entitled Let’s Get Out of Here and Burning Down the House. The August 21 episode was watched by 5.526 million viewers, a new single-episode high for the series.

“Supplying True Blood with props was a blast,” said 1-800-DENTIST® founder Fred Joyal. “We were very excited to have the opportunity to be part of such a hugely popular HBO series. It shows that 1-800-DENTIST® isn’t afraid to think outside of the box, or in this case ‘coffin,’ to spread our message of good oral health for everyone, even the undead.”

“The feedback from Truebies has been great,” Joyal added. “The fans got a real kick out of seeing 1-800-DENTIST® on their favorite show. A lot of their tweets and Facebook posts called our appearance ‘genius.’ I think I have to agree.”

About True Blood

Combining romance, mystery and humor, True Blood is a top-rated HBO program tracing the on-and-off romance between waitress Sookie Stackhouse (Anna Paquin) and 173-year-old vampire Bill Compton (Stephen Moyer). Created by Alan Ball of the Emmy®-winning HBO series Six Feet Under, the highly regarded show is watched by upwards of 12 million viewers a week thanks to DVR and On Demand plays.

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